The Power of Yellow™
Media Releases for Re-
Power of Yellow Radio
Power of Yellow Television
Power
of Yellow Presentation
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Sales Collateral
Latest Industry News
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Commerce unites people
Yellow Pages connects people
Power of Yellow Sales Tools
"85% of Yellow Pages users make a purchase." -
"Buyers used the print Yellow Pages 7.4 billion times last year." -
"Trees are cut to make lumber, not directory paper." -
"Consumers with the most to spend, use the Yellow Pages the most." -
"76% of adult Americans used the Yellow Pages last year." -
"To advertisers, one call is worth 25 times more than a click." -
"Calls to the Yellow Pages were up 18% last year." -
"Yellow Pages are delivered once a year and are 100% recyclable." -
"$6 out of every $10 spent at local businesses comes from a Yellow Pages search."
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Market Authority
Yellow Pages has a Greater Reach, More Trusted than Search for Local
Local Search
Association
Are the Yellow Pages Dead? NO!
David Goddard, IMS/Local Search Authority